Dating App Bumble Launches Baby Clothing Collection

Bumble, the popular dating app designed for women to make the first move, is adding some surprising new merchandise to its store. Amid chic sweatshirts and branded baseball hats, you can now find clothes for baby.

The brand announced the release of its first mini baby clothing collection earlier this month in celebration of the thousands of couples who’ve found love through the app and welcomed a little one into their family.

The limited-edition collection includes a white embroidered “mini move maker” bucket hat, a unisex cotton onesie that reads “My mom made the first move,” and a terry cloth hooded towel with bear ears.

Bumble’s online store isn’t the only thing that’s baby friendly—the app is too. Bumble knows that kids are a big factor in any relationship and gives members the chance to add their ideal plans for children directly into their profile. You can share whether you “want kids someday,” “don’t want,” “have and want more,” “have and don’t want more,” or you’re “not sure yet.”

According to Bumble, of those based in the US who adopted a ‘Kids’ Badge to their profile last month, nearly half indicated that they want kids someday. That’s a lot of future Bumble babies!

You can shop the new baby collection online now at Bumble.Shop.